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  #331  
Old 12-17-12, 06:20
Barracuda Barracuda is offline
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Originally Posted by 87'Start View Post
Just took delivery of a Rapha Hardshell jacket and long sleeved merino base layer. I don't buy into their marketing/lifestyle vibe and so don't purchase their cycling clothing because of it. I buy Rapha gear (bases, bib, jackets and 3/4s) because of the quality of the finish and long lasting nature of the gear, that is why I pay the extra money. It is stylish to boot; simple and subtle.

Personally I don't get the hate. For those that do, don't just take it as read that anyone in rapha gear is a posing a'hole who takes him/herself too seriously at least one person doesn't me. And not being an a'hole I don't judge other people by the company that makes their gear.

teamjva is very funny through... who doesn't love a good parody.


Correct ..... had previously bought into the hate ..... but ....... a friend has a kit and bloody hell its awesome..... i have champagne tastes but only a beer budget so im along way off a full kit but definately going to aim at some... Id rather one extremely good kit without all the bull**** sponsors logo's than 4 average kits with sponsors that I cant relate too.

Start saving I guess as its bloody expensive.

I have lost the hate and know feel the love.
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  #332  
Old 12-21-12, 13:33
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FignonLeGrand FignonLeGrand is offline
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I have lost the hate and know feel the love.
Well good for you. Not sure why a past time thats good for you, your town and the world can create so much hate and contention.

Stop hating! And free Hat!!
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  #333  
Old 12-21-12, 21:38
winkybiker winkybiker is offline
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And free Hat!!
Wasn't Hat one of those baby killer types?
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  #334  
Old 12-22-12, 22:02
Joachim Joachim is offline
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Great kit, but double the price it should be and the ****y marketing makes it a no-no for me
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  #335  
Old 01-04-13, 14:36
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Parrot23 Parrot23 is offline
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http://www.cyclingnews.com/news/gall...-2013-team-kit

Not a Rapha hater (they're not even on my radar screen; wrong side of the pond, etc).

But this--i.e. Rapha, not the writer--is almost pornographic in its indulgence here.... Just read the text.

Now for some more "socially" relevant clothing, a gilded carboard box perhaps, for the homeless?
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  #336  
Old 01-04-13, 15:46
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FignonLeGrand FignonLeGrand is offline
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Wasn't Hat one of those baby killer types?
nothing was proven
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  #337  
Old 01-05-13, 14:02
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Bustedknuckle Bustedknuckle is offline
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Great kit, but double the price it should be and the ****y marketing makes it a no-no for me
Like any high end bit, the marketing makes the product. Other things, like purses, shoes, most clothing, jewelry, watches, cars..none of them reflect real 'cost to make' prices.

Personally, looking at the Rapha cafes, and where they are, it reminds me of Apple stores. They have the 'feel' and 'look' nailed and they are very successful.

Like 'em or don't. I just got my first(and probably last) Rapha jersey, long sleeve 'country' jersey and it is VERY well made, more importantly, VERY well designed.

They know they have detractors but don't think they will change how they do biz...
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  #338  
Old 01-09-13, 18:20
Joachim Joachim is offline
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I agree in that the marketing is attempting to imbue the product with some kind of ethereal value. That is simply because they have to. The product on its own doesn't justify the price. Equating cycling clothes to other luxury items, say Rolex watches, doesn't quite work, because unlike a watch which is either accurate or it isn't, cycling gear can function better in all sorts of ways.

I have one Rapha item, a jersey. It is excellent, but it costs at the very least 40% more than it should do. I have a near identical jersey from Torm Clothing, which cost about a third of what Rapha charge. Ridiculous, but of course people are free to spend their money where they want, even if it is an ostentatious display of what they can afford or whether they feel they are buying into some kind of mythical cycling heritage thought up in the mind of some marketing man.
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  #339  
Old 01-13-13, 01:49
simo1733 simo1733 is offline
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Originally Posted by Joachim View Post
I agree in that the marketing is attempting to imbue the product with some kind of ethereal value. That is simply because they have to. The product on its own doesn't justify the price. Equating cycling clothes to other luxury items, say Rolex watches, doesn't quite work, because unlike a watch which is either accurate or it isn't, cycling gear can function better in all sorts of ways.

I have one Rapha item, a jersey. It is excellent, but it costs at the very least 40% more than it should do. I have a near identical jersey from Torm Clothing, which cost about a third of what Rapha charge. Ridiculous, but of course people are free to spend their money where they want, even if it is an ostentatious display of what they can afford or whether they feel they are buying into some kind of mythical cycling heritage thought up in the mind of some marketing man.
That is part of what put's me off Rapha.The logo might as well say "Loadsamoney"
I have got a fair amount of Assos gear , and you could put them in the same category, although they have been around for ever and created their name through product excellence and innovation rather than marketing.
I think that Rapha is the brand of choice for the wealthy Fred.Unfortuneately if you wear Assos and ride a C59 you can be mistaken for the same.
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  #340  
Old 01-13-13, 10:09
LugHugger LugHugger is offline
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Both Assos and Rapha are expensive. Do they offer a better than average fit and materials? Yes. Do you prefer Assos' techno look or Rapha's 'heritage' look? Make your choice. In the summer I occasionally ride with white collar professionals bedecked in these brands on pristine Italian frames. I ride 52 weeks of the year head to toe in Rapha gear acquired over the last 8 years or so. My original bibs are still going strong and were repaired for free when some of the detail stitching came loose last year. After 20+ years of riding almost every mtb and road brand available, nothing fits better than Rapha. Some people are too quick to judge based purely on appearance and marketing alone.
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