Recent content by Carolin Schloßer

Quick update: The survey is still open! I’ve already received some great responses – thank you to everyone who has taken part so far 🙏 To ensure that the results are meaningful and representative, I’m still looking for a few more participants. If you haven’t taken part yet, you can still do so.

Thanks for sharing your opinion on this topic. Have you heard of the Unibet Tietema Rockets? This team launched their own identity (own team name, logo & colors), but still have a title sponsor. The question is if this would lead to higher team identification and fan engagement and create an...

Thank you for taking the time to participate in my survey. Unfortunately, it appears that you do not meet the eligibility requirements for the survey, which is why the survey was terminated prematurely and you are not eligible in the prize raffle. I cannot tell you which criterion you do not...

Then you were not eligible for the survey, and it was terminated prematurely.

If you have completed the survey and would like to enter the raffle, you will be asked to enter your email address at the end of the survey :)

Hi! I'm currently conducting research for my Master's thesis on fan preferences in professional road cycling and how a consistent team identity (same team name, logo, colors) might influence team identification and fan engagement. As we all know, pro cycling teams often change names and...