• The Cycling News forum is still looking to add volunteer moderators with. If you're interested in helping keep our discussions on track, send a direct message to @SHaines here on the forum, or use the Contact Us form to message the Community Team.

    In the meanwhile, please use the Report option if you see a post that doesn't fit within the forum rules.

    Thanks!

Armstrong/RS Sponsorships

Toggle sidebar Toggle sidebar
washedup

washedup

Sep 14, 2010
212
0
0
Just curious, in the various countries around the world, have any of you noticed a change in Armstrong or RS team advertising presence?

After looking at the basics, I have noticed both Armstrong and RS are essentially none existent on the Trek sites. That is a big change from the past. Oakley doesn't highlight him either, but that company is bigger than just one athlete so maybe that is not different.

It could be a sign that some companies are starting to see Pharmstrong as a risk. It could also be that the tour days are over for LA. Ideas?
 
BroDeal

BroDeal

Mar 18, 2009
14,644
72
22,580
Radio Shack's ad blitz would be structured to coincide with the Tour and the runup to it.

I have not ever looked for patterns, but I would guess that advertsing in cycling and sports in general is cyclical with the off-season being a low point and the most popular event being a high point..
 
TERMINATOR

TERMINATOR

Oct 8, 2010
450
0
0
washedup said:
Just curious, in the various countries around the world, have any of you noticed a change in Armstrong or RS team advertising presence?

After looking at the basics, I have noticed both Armstrong and RS are essentially none existent on the Trek sites. That is a big change from the past. Oakley doesn't highlight him either, but that company is bigger than just one athlete so maybe that is not different.

It could be a sign that some companies are starting to see Pharmstrong as a risk. It could also be that the tour days are over for LA. Ideas?
Click to expand...

Watching those new Radio Shack ads with Lance and the fat guy is painful because there's this big white elephant in the room, and Lance - being the sociopath he is - just acts like it's business as usual.

This would be like Hertz using OJ Simpson in its commercials while he was being investigated for cutting his [WIFE]'s throat.

It will be funny watching when USADA charges Lance with an anti-doping violation.

Radio Shack is really harming their brand by using a guy who is on the verge of indictment for being a fraud for his entire career as their spokesperson.

I don't think I've ever seen anything like it.
 
Altitude

Altitude

Oct 11, 2010
777
0
0
TERMINATOR said:
Watching those new Radio Shack ads with Lance and the fat guy is painful because there's this big white elephant in the room, and Lance - being the sociopath he is - just acts like it's business as usual.

This would be like Hertz using OJ Simpson in its commercials while he was being investigated for cutting his beeyatch's throat.

It will be funny watching when USADA charges Lance with an anti-doping violation.

Radio Shack is really harming their brand by using a guy who is on the verge of indictment for being a fraud for his entire career as their spokesperson.

I don't think I've ever seen anything like it.
Click to expand...

Yeah, because doping to win the Tour de France is equivalent to murdering your ex-wife.
 
washedup

washedup

Sep 14, 2010
212
0
0
Altitude said:
Yeah, because doping to win the Tour de France is equivalent to murdering your ex-wife.
Click to expand...

It was indeed a harsh comparison. It could be argued that LA's impact on the sport is responsible for the deaths of cyclists. Frederiek Nolf comes to mind (though I don't believe an autopsy was allowed to be performed). Jesus Manzano was lucky to live, blaming a near death experience on a transfusion.

This is drifting off-track. Still a bad murder-dope comparison :p.
 
H

hektoren

Jun 15, 2009
835
0
0
This ad in just now from Eurosport.
planet-armstrong.jpg
 
neineinei

neineinei

May 19, 2010
1,899
0
0
hektoren said:
This ad in just now from Eurosport.
planet-armstrong.jpg
Click to expand...

Mr. Armstrong might consider a change from Oakley glasses to Transitions adaptive lenses while he still can, it seems to be partly very dark and partly very glaring light conditions where he is going.
 
N

NashbarShorts

Jul 29, 2010
431
0
0
The new "holiday" RS commercial that is running in the states (starring Lance and the fat dude in spandex hero costume) is PAINFULLY stupid. Embarassing to watch. And Lance's hair looks really weird... (I guess this is the first time he's been able to grow it out since '09 when those damn French AFLD testers "butchered" his hairdo while taking a sample).

At the end of the commercial, the fat dude asks Lance if he wants to try on the mask, off-camera Lance says "yes". Weird, weird, weird. No better way to leverage your aging fraudulent spokesperson than run creepy bizarre TV spots.
 
P

Page Mill Masochist

Aug 2, 2010
217
0
0
Shocking how dissipated Armstrong looks in latest RS ad. Gray, washed out, big bags under the eyes. Looks like a guy who has been hitting the bottle.
 
Race Radio

Race Radio

Aug 13, 2009
12,855
1
0
Page Mill Masochist said:
Shocking how dissipated Armstrong looks in latest RS ad. Gray, washed out, big bags under the eyes. Looks like a guy who has been hitting the bottle.
Click to expand...

No joke. It looks like he has aged 10 years in the last year......maybe he has something giving him stress?
 
washedup

washedup

Sep 14, 2010
212
0
0
Cimacoppi49 said:
I read somewhere a month or so ago that Radio Shack is on the verge of filing Chapter 11.
Click to expand...

That would be a good way of ending the RS sponsorship without a lawsuit.
 
F

flicker

BANNED
Aug 17, 2009
4,153
0
0
veganrob said:
Not only that. You know all the drugs he's taken is going to catch up to his health. Dudes gonna look like Keith Richards soon.:eek:
Click to expand...

HATERs' God Bless you!
 
BotanyBay

BotanyBay

Oct 25, 2010
3,049
2
0
veganrob said:
Not only that. You know all the drugs he's taken is going to catch up to his health.
Click to expand...

It already did. 14 years ago. He'd been doing PED's since he was on the US National team as a junior (even if he didn't know it then).
 
You must log in or register to reply here.

TRENDING THREADS

Latest posts

Moderators online

Share this page

COMPANY
RESOURCES
FOLLOW
Top Bottom