Silence Lotto Changes Name To Omega Pharma-Lotto

[El Imbatido]

http://www.cyclingnews.com/news/silence-lotto-to-become-omega-pharma-lotto

Seems Omega Pharmacy is changing it up again. Gone is Davitamon, Predictor and now Silence and in with:

Omega Pharma-Lotto

My first impressions are it is a bit of a mouthful. But i also thought they same about Ag2r Proveyence and when they changed to Le mondiale and also when Caisse was Illes Balears. I guess it will wear in with time.

Am i right in saying that now the team is promoting the company ie. Omega Pharmacuticals and not a particular product ie. Predictor, Davitamon or Silence? If this is true is the company just trying to get their brand more noticed or have they just run out of products?

Also what will the kit look like???

 

[conchenta]

http://www.cyclingnews.com/news/silence-lotto-to-become-omega-pharma-lotto

Seems Omega Pharmacy is changing it up again. Gone is Davitamon, Predictor and now Silence and in with:

Omega Pharma-Lotto

My first impressions are it is a bit of a mouthful. But i also thought they same about Ag2r Proveyence and when they changed to Le mondiale and also when Caisse was Illes Balears. I guess it will wear in with time.

Am i right in saying that now the team is promoting the company ie. Omega Pharmacuticals and not a particular product ie. Predictor, Davitamon or Silence? If this is true is the company just trying to get their brand more noticed or have they just run out of products?

Also what will the kit look like???

Shouldn't this be discussed in The Clinic

 

[ak-zaaf]

 

[Dr. Maserati]

Hahahahaha........... brilliant!

I want one!

 

[Anonymous]

to be honest, im stunned...

for a sport that is struggling with creditibility, its image, doping etc... that just sounds like, well, it just sounds WRONG...

i know they are a genuine company, but omega-pharma lotto.. it just sounds wrong on all levels...

i hate it.. for the same reasons i would hate it if one of the sponsors of team sky was superdrug (a well known british chain store)

 

[BeachBum]

Also what will the kit look like???

As long as it's not Predictor pink...

 

[Bala Verde]

Hahaha, what a wonderful design.

OP-Lotto. Is your number lucky number 18?

i hate it.. for the same reasons i would hate it if one of the sponsors of team sky was superdrug (a well known british chain store)

Lovkvist in team Sky with Diamonds....

 

[luckyboy]

This is Omega's (new) logo...

 

[pataphysician]

it does seem to be in bad taste, even though they just make stuff like pregnancy tests (Predictor), wart remover, and anti snore spray(Silence). I was really hoping that Paranix (head lice treatment) would be the next product to make the blank-lotto jersey. but there will be something funny about seeing omega pharma on the world champions jersey worn by one of the cleaner riders in the sport.

 

[Cobber]

I wan't one too.

I also immediately thought of the negative impact of having "Pharma" in the name of a cycling team. It just seems wrong....

 

[ladyvader]

Maybe they have no new products to peddle, so they just when with their name, Omega Phamra.

 

[Anonymous]

This is Omega's (new) logo...

nowt like this then?

its also rather unfortunate that omega is also the brand name of hemax-omega, indias most popular brand of EPO...

this whole thing just, well, its not ideal really... :/ Im not sure that pharmaceutical companies sponsoring teams is really the best way forward for the sport... oh, the headlines if one of lottos riders fails a drug test..

adj.
1. tactless - lacking or showing a lack of what is fitting and considerate in dealing with others; "in the circumstances it was tactless to ask her age"
2. tactless - revealing lack of perceptiveness or judgment or finesse; "an inept remark"; "it was tactless to bring up those disagreeable"

 

[auscyclefan94]

nowt like this then?

Hopefully the jersey will be better than this years

 

[Tugboat]

At least Omega Pharma aren't a manufacturer of EPO (AFAIK anyway)... unlike Amgen who proudly sponsor the Amgen Tour of California.

 

[Anonymous]

HAHAHAHA - this had me in stiches!! Great design.

I guess they could call it "Omega-Lotto" to save jersey space and a mouthful.

No probs with drug companies sponsoring cycling for me. From a company perspective it's good publicity. Now with the ToC, everyone actually knows who Amgen is now.

 

[Alpe d'Huez]

Sign me up for one too!

Brilliant!

 

[Kerbdog]

Yeah the word Pharma is just.....................................wrong i feel. Another ever so slight credibility slap to the face. At least if they have it like OP instead of reading Omega Pharma maybe that wont be so bad.

 

[The_Z_man]

At least Omega Pharma aren't a manufacturer of EPO (AFAIK anyway)... unlike Amgen who proudly sponsor the Amgen Tour of California.

You beat me to it.

At first I didn't really care. In fact, I was surprised that Silence lasted as long as it did. I thought "At least it's more dignified than being sponsored by a pregnancy test." If they just make run of the mill stuff, I don't really care.

I've never been a fan of Amgen sponsoring the ToC. This has become the US's biggest stage race, and it's sponsored by a company making the product that continues to drag cycling down. I realize their money is just as green as another sponsors, but come on.

 

[gttim!]

Omega Pharma / Lotto - "Better Racing Through Chemistry! It's a Gamble That Can Pay Off"

 

[Izoard]

The announcers will just start calling them OPL

Wow, some folks are really sensitive to the name issue (the Pharma part). I can understand being a bit sensitive given what has occurred in our sport, but this seems a bit intense. It's not like it's Team 'We Use EPO Lotto'

 

[auscyclefan94]

The announcers will just start calling them OPL

Wow, some folks are really sensitive to the name issue (the Pharma part). I can understand being a bit sensitive given what has occurred in our sport, but this seems a bit intense. It's not like it's Team 'We Use EPO Lotto'

In the doping situation we are in, having pharmacetical companies in cycling does not give out a good image for the sport even if the team and company aren't involved in doping

 

[TRDean]

In the doping situation we are in, having pharmacetical companies in cycling does not give out a good image for the sport even if the team and company aren't involved in doping

I'm not so hard on that...especially for the ToC. I mean beggars can't be choosers and they are sponsoring the sport. Believe it or not...Amgen is not producing EPO products for endurance athletes...they are for sick people.

 

[**Uru**]

They make anti-snore spray and pregnancy tests. Why is there a big deal about them sponsoring a team? It is better than being sponsored by ShamWoW or Snuggie.

 

[Ripper]

I'm not so hard on that...especially for the ToC. I mean beggars can't be choosers and they are sponsoring the sport. Believe it or not...Amgen is not producing EPO products for endurance athletes...they are for sick people.

Agreed.

People need to LTFU. The sport needs sponsors - for teams and races. Getting all pissy about the fact it is a Pharm company is just getting stupid. So they should not sponsor a team? So Amgen should not sponsor the ToC? Great concept all - one less team and one less major race because of an intense desire to take the moral f'ing high ground.

Oooh, I feel so good about myself now. Perhaps we should only allow ethically clean or green sponsors into the world of cycling. Greenpeace can have a team, but no banks!

FFS!!

 

[auscyclefan94]

Agreed.

People need to LTFU. The sport needs sponsors - for teams and races. Getting all pissy about the fact it is a Pharm company is just getting stupid. So they should not sponsor a team? So Amgen should not sponsor the ToC? Great concept all - one less team and one less major race because of an intense desire to take the moral f'ing high ground.

Oooh, I feel so good about myself now. Perhaps we should only allow ethically clean or green sponsors into the world of cycling. Greenpeace can have a team, but no banks!

FFS!!

What i was saying that some people are going to think up conspiracy theroies to a team or a rider(s) which have a sponsor that makes pharmaceutical products. It doesn't bother me but i think some people will think something is going on with OPL