- Jun 12, 2010
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Ever since tv rights in sports became the no1 revenue source for sport governing bodies the conditions for PED use have been perfect.
Armchair viewers , fed superlatives, bigger , faster stronger want a spectacle, tv companies , in competition with other tv companies want to deliver. Governing bodies , in competition with other sports want to deliver. Commentators want to deliver and keep there jobs. They deliver.
Team sponsors want there names on tv, they want the product delivered.
Technology wants to deliver, technology sells. Technology delivers.
PEDS are no longer, as they often were pre mid 80,s psudo science, now they work and work extremely well.
Bio passports are designed like " top fuel" specs , not to stop doping but stop deaths, which are bad pr. Doctors deliver those fuel specs.
The press , not wanting to be denied access, not wanting to lose advertisers mostly plays the game and delivers.
Finaly the athletes themselves, faced with two choices , give up there childhood dreams and go make a living doing something else or accept, at best , that they compete at a lower level and make, at best , an ordinary income or retire completely .
Across the board from F1 to running , from football to tenniss the combination of technology and PEDS has took sports to levels unimaginable 30 years ago.
There are many fingers in this very big pie , every one of em with a vested interest in keeping quite as to the true level of PED use.
It is, the Perfect Storm and mostly were all complicit.
Discuss?
Armchair viewers , fed superlatives, bigger , faster stronger want a spectacle, tv companies , in competition with other tv companies want to deliver. Governing bodies , in competition with other sports want to deliver. Commentators want to deliver and keep there jobs. They deliver.
Team sponsors want there names on tv, they want the product delivered.
Technology wants to deliver, technology sells. Technology delivers.
PEDS are no longer, as they often were pre mid 80,s psudo science, now they work and work extremely well.
Bio passports are designed like " top fuel" specs , not to stop doping but stop deaths, which are bad pr. Doctors deliver those fuel specs.
The press , not wanting to be denied access, not wanting to lose advertisers mostly plays the game and delivers.
Finaly the athletes themselves, faced with two choices , give up there childhood dreams and go make a living doing something else or accept, at best , that they compete at a lower level and make, at best , an ordinary income or retire completely .
Across the board from F1 to running , from football to tenniss the combination of technology and PEDS has took sports to levels unimaginable 30 years ago.
There are many fingers in this very big pie , every one of em with a vested interest in keeping quite as to the true level of PED use.
It is, the Perfect Storm and mostly were all complicit.
Discuss?