With all the hubbub surrounding sponsorship deals of the national team in athletics, what about the official 'partners' in cycling? I read a news article that stated Team GB road squads are on their own bikes. Does Cervelo only sponsor the track squad? From this article I understood they are the road bike partners. https://www.britishcycling.org.uk/gbcyclingteam/article/20150430-gb-cyclingteam-news-British-Cycling-announce-Cervelo-as-the-new-bike-supplier-to-the-Great-Britain-Cycling-Team-0
What are other national squads riding? Personal sponsors' bikes or a national squad sponsor's bike?
Chapeau to Denmark on their kit. They're killing it this year.
What are other national squads riding? Personal sponsors' bikes or a national squad sponsor's bike?
Chapeau to Denmark on their kit. They're killing it this year.