You can't do this properly unless you establish the principles of what actually works in jersey design (something I've tried to do elsewhere here). As a result, the criteria are specious and many of the comparisons drawn are unfair.
For example, it is unreasonable to compare the erstwhile Renault-Elf jersey with that of HTC in 2011.
The Renault-Elf jersey is memorable, iconic and in fact rather a maverick of its time. Reproductions of it are on sale and worn even today. It recognisably fits an era, that of Guimard-Hinault-Fignon, which stands in memory as particularly important in the history of professional road cycling. Why it's a maverick is because, along with the kit of a small handful of teams, it makes new and fairly innovative use of the limited printing techniques and jersey materials then available.
By contrast, one might argue that HTC's designers Moa-Nalini - indeed like all of today's designers - do not have the same sort of constraints. In addition, we have a public today that is much more design-aware. This I think is why we are generally disappointed by 2011's editions.
I think I would summarise the main problem of modern jersey design as one of
proliferation. Just because you can now design a jersey with multiple, fading colours and complex lines and detailed patterns doesn't mean that you should. Equally, there are so many sponsors to satisfy - such is the parlous economic state of pro road cycling - that it becomes necessary to satisfy numerous sponsors. Just look at the last few years of Diquigiovanni-Androni-Giocattoli for examples.
Finally, in these rather schizophrenic times of ours, it should be remembered that there is nothing wrong with just evolving or maintaining a good design, as Sky has done. I might remind those here with rather shorter memories that back in the day it was actually
expected, because the story developed and the sponsors gained traction. A decision like that may sell less replica jerseys, without the funk of the new, but it certainly deserves our respect when Sky has much other work to do to improve itself.