Almost nobody in their country is knowing Pereiro, Cobo, or TGH. Especially the former two after being awarded or stripped besides hearing their name on the news in passing. About 4 years ago I had a patient from Italy, 67 years old at the time and was visiting Las Vegas while living his whole life in Italy, who never watched cycling, a football (soccer) fan. Yet he heard of Basso, Cunego, Pantani (got real excited when I said his name), Cipo, Petacchi, Bennati, Viviani, and of all people Guardini. He had no clue who Nibali, Garzelli, Simoni, Savoldelli, Di Luca, Bartali, or Coppi. Spanish customer at Discount Tire was a cycling fan and only knew Contador, Freire, Valverde, Sami, Purito, and Rojas.
In America I’m sure more are far more familiar with Tyler Farrar then either of those, especially since he won on 4th of July and it was a big deal. Just like TVG was more well known than Froome.