Jonathan said:
If it is really to win, then most are failing. It cannot be true; most racers do not start to win, but with other goals in mind. In any case, winning or keeping up are only half an answer, and that's what I mean when I talk about assumed answers. What are rider's motivations to try and get a high result? What's the psychology behind it, how do they look at eachother and how does the system of rewarding good results affect riders?
I believe it's not merely for
a reason or
the reason, we perceive as
the ultimate reason that people dope. Perhaps it has more to do with a culture, a way of doing things in an somewhat isolated community/group of people.
If it is common that everyone pays taxes in a society, or tributes to a king, or jumps of a wooden tower with only a rope tied to your ankles, because that has meaning within those societies, then there are only few people who question it, and even when they question it, they more often than not, won't be able to change it significantly, to the point that the 'ritual'/'tradition'/'modus operandi' disappears.
Many outsiders may even question those habits, and rites and rituals, call them stupid, backward, unhealthy, irrational, but that is from an outside perspective, where a different rational applies. This is not to advocate a position of total relativism, but I think if you analyse it from an 'antropological perspective', it actually might give you some cues.
You are a young rider, you enter the pro-league, and older, more experienced riders test you - are you man enough, do you have what it takes, are you to be trusted into the secrecies of the peloton - they dare you to use something, they induct you into doping. Or you have heard about it and start exploring a little yourself, you need advice, you schluff bikes with some of your heros, you are in, and want to consolidate your position. Can you, will you, what if you fail, back to painting houses, even though you are hugely talented, can you win? And if you are not talented, will you stay? How many people will or can resist?
Reasons for justifying certain behaviour is often also out of self-preservation, to abandon questioning your newly adopted life-style. "It makes me stronger (even if there is proof to the contrary), it makes me a winner (although you never showed real top 1% talent), I need it otherwise I pedal backwards (even if it doesn't), I need to live up to my expectations (fear of failure), my contract has criteria x,y,z and I don't want to fail my DS, everyone is doing it, it's really not that bad for your health (even if it is), I have a doctor I can trust" Even if, given your abilities, you'd never be a winner, there seem to be ample reasons to accept, and join in?
Once you are committed, it's even harder to get out as you have become part of the gang, who "trusts you to keep you mouth shut", "took care of you to use the stuff", "helped you to get the stuff".
All these little, smaller, seemingly insignificant and self-justifying reasons add up, and start to form a reality, with a specific meaning, as well as communication (absence of communication Omerta is also communication) between the members that make up the group.
It's all mere speculation obviously...