Right, after thinking about this a lot over the last couple of days..
First things first, a test forum was setup today just to show how easy it is. It doesnt take a lot of technical skill, it doesnt even have to cost much, £10-20 for a domain and about £15 for a basic vps (1gb ram, 100mbit bandwidth), and fund it with minimal advertising and donations. The point is CN, you dont have a unique product with the forum.. It is easily replicated.
What isnt easily replicated is the users. They are what ultimately what makes a forum, not where it is hosted, what site it is affiliated with, what software it uses. CN forum isnt what it is because of cycling news, or Dan Benson, or Future Publishing. Its what it is because of the people who post here. People you are in danger of alienating.
You have a good thing here. The CN forum has a massive reputation. Yes, to a lot of people its a den of hate and doping talk, but it is also recognised as one of the best sources of information on cycling on the net. I dont think it would be wrong to suggest that the forum has far more information than the actual site, and without the forum you are just that. A site. Another cycling news site, and there are a lot of them about.
We all understand that the market is changing, revenues are down, and the website as a whole needs to be profitable. But the forum does a massive amount for you. It gets you more ad views than you will ever get on the website, it provides content that is updated on a minute by minute basis and keeps people coming back, but there is a fine line between the forum being a positive thing for FP and a negative thing for its users.
Nobody is ever going to object to certain forms of advertising. Header banners, side banners are all the norm on any website nowadays, but intrusive advertising, trying to make money from our contributions is a step to far just as skimwords was. And all this at a time when CN are using our comments, our "work" as main articles on the website.
I dont want to see this forum die. Im sure you guys dont, but in return for the massive amount of information we provide for you, you need to show a bit of respect to us and not try and take advantage of what we are doing for you. Because what you are currently doing (and have been doing) will drive people away.
Of course, future may say that the forum costs far outweigh what it makes in advertising.. I doubt it. I can calculate fairly easily what it costs to run this and it certainly pays for itself. Maybe not if you have it on some superserver that hosts the site itself, but the forum is not here to subsidise the site. If it is then thats a very poor business plan.
As I say, I understand the economcs, but theres a fine line between economics and taking the **** out of the users.
Dont bite the hand that feeds you... With no forum, you are just another cycling site.