Oh Please!!... of all the ridiculous faux concerns that can be mustered about brake development, this is what you've got?
"As a bike rider wanting a new bike, you'll have to buy a completely new frame, completely new wheel set, etc."
"Bike companies will force us regular Joes to evolve because this will be the easiest way to make money."
"we do not have any choice in the matter and we will be forced to evolve."
For the record evolution is not a choice, or if it is, it's the one that chooses you.
Do you really think you will have no choice regarding what you want to ride or buy? It is hard for me to fathom how anyone could reach that conclusion. I have many bikes in the garage from a long life of cycling. They include:
1979 TI Raleigh / Campi Nuovo Record
1985 Bianchi Centenario / Campi C Record (pantagraphed)
1998 Schwinn Paramount (Serotta Ti) / Dura Ace
All these bikes could still be ridden on any given day, and while I do not ride them very often, I have no problem keeping them in perfectly functional working order. My newest bike is a Volagi Liscio / Ultegra Di2 with hydraulic disc brakes and carbon wheels. Given my many choices, this is my preferred ride at the moment.
I have been around long enough to see crazy avant garde developments in cycling; like clipless pedal, and break lever shifters. Every argument being posited against road disc bakes was also once directed at them. Yet... what do you ride with? If you haven't ridden a 15 lb. road bike with disc brakes, I suggest you do. The flimsiness of the argument will be revealed.
And for those who think new technology means old technology doesn't work any more... check it out.
http://www.eroica.cc/
If my plans work out, I'll be riding an 85 Bianchi around the Italian countryside for several days in October with some of my lesser evolved friends.