Here we have to be correct and say it out loud. That is for example a whole lot of Soudal products are made out of oil. If for example Lego would be the sponsor. They take 2 liters of oil and create one kg of plastic from it. And so on ...
Currently it's all more or less oil money.
If Lego became a sponsor, I'd be very disappointed if that didn't mean an official Lego-cycling set!
In fact, I'd personally walk to Billund to make it happen!
Or just ask my cousin, who works for Lego, if he could put a word in...
But, actually, I don't want Lego to sponsor a team. Then all the "stuff" available would be for just that team.