JimmyFingers said:
And our hooligan element has mostly been eliminated from the terraces, unlike in Italy, where the Ultras regularly still run amok and actually weild degrees of power within the clubs.
And what does Italy's Ultras' shame have anything to do with how it would be unimaginable for a Belgian, or Spanish or Italian "Team Sky" to come into cycling proclaiming to be the new paradigm of transparency, wholesomeness and fair play. Look mine wasn?t coming from any sense of moral superiority, but a realism (some would say cynicism) that in cases like these is simply wise.
I think what people who have followed the sport for years find so annoying is playing up to a certain national belief in British forthrightness and moral superiority, as anecdote to the corrupted Continental sport.
Perhaps I'm wrong though from the marketing perspective the "clean image" of the stereotype, as well as the corporate financing Sky invests in the sport, seems like the perfect sales point.
At the same time look at another big sponsorship coming from a certain Kazakhstan, though we don't hear all the propaganda surrounding that for good reasons. Yet both compete in the same peloton.