I'm sorry. I assumed that it would be a given, that for example, that riots in the streets of Europe over government cutbacks or tuition increases might ring a few alarm bells. The U.S. fed printing money like it was toilet paper? Unemployment hovering here at a record high for the longest duration since the Great Depression. No? I'll give you a nickel Doc. You can buy a clue so you might never say,
"I have no idea what any of that means."
Maybe it is you that can enlighten me on the rosy outlook for the "world" economy. If you want a thesis paper written, then I'll gladly work for wages. A severe downward trend in the world economy, especially devalue currency reflected as price inflation, would adversely effect the cost side of the equation so much so as to affect the benefit outlook. It is not impossible to think that this just might, just maybe, could have an effect on sponsorship or the cost/benefit of any business.
What is the cause of a sport living beyond it's viable means? Can you give the cost/benefit analysis on it? I'll give you a couple minutes.
What's all this about a debt crisis? It's all news to me! A Mad Hatter?
http://www.guardian.co.uk/business/2011/oct/02/economics-debt-crisis
Soooo this can create uncertainty among investors. We, I hope, can agree that sponsorship is a advertising investment. Some sponsors are friendly to the sport, but when real economic doubts set in, the cash can sit on the sidelines. Sometimes businesses, including sports interests, might find that sponsors may be having some problems and may look to merge under a new and brighter flag.
They what? Right class. POOL THEIR RESOURCES!
What a novel idea! Blink. Blink.
But if the uncertainty is great enough, this may slow the process. Turmoil may ensue. It is true, as in all business, entities not well thought out may be compelled forward first. It is also true that it may not go well for the workers.
This does mean that contracts should not be honored nor that I don't have great sympathy for any who are adversely effected.
I still want that report.