Teams & Riders Team Visma - Lease a Bike

[Peyroteo94]

Pogacar will win the Tour.

 

[Lequack]

 

[Sciatic]

Love it. Is that waiting to take the tram back down?

 

[Lequack]

Not a bad performance given that half the team was called up basically at the last moment.

 

[Andy schleck]

Pogacar will win the Tour.

Vingegaard will win again unless he has a crash.

 

[Izzyeviel]

Not a bad performance given that half the team was called up basically at the last moment.

considering the rest of the team did *** all makes you wonder why they bothered.

 

[Rackham]

Vingegaard will win again unless he has a crash.

Jai Hindley is going shock a few people in July, I reckon. Especially due to the lack of ITT.

 

[Rackham]

So it's pretty much official now, i.e. Jumbo as a sponsor is pulling out of cycling (& all sports):

Jumbo Supermarkten gaat stoppen als sponsor bij Jumbo-Visma

Jumbo Supermarkten gaat stoppen als sponsor bij wieler- en schaatsploeg Jumbo-Visma. Dat bevestigt de nieuwe topman Ton van Veen aan het AD. Het huidige contract, dat nog doorloopt tot eind 2024, zal gerespecteerd worden, maar Jumbo is bereid eerder te stoppen als hoofdsponsor. Naast de...

www.wielerflits.nl

They're apparently ready to quit before the end of the contract (2024) if Plugge finds a new sponsor between now & then.

 

[theyoungest]

So it's pretty much official now, i.e. Jumbo as a sponsor is pulling out of cycling (& all sports):

Jumbo Supermarkten gaat stoppen als sponsor bij Jumbo-Visma

Jumbo Supermarkten gaat stoppen als sponsor bij wieler- en schaatsploeg Jumbo-Visma. Dat bevestigt de nieuwe topman Ton van Veen aan het AD. Het huidige contract, dat nog doorloopt tot eind 2024, zal gerespecteerd worden, maar Jumbo is bereid eerder te stoppen als hoofdsponsor. Naast de...

www.wielerflits.nl

They're apparently ready to quit before the end of the contract (2024) if Plugge finds a new sponsor between now & then.

The total amount they're investing in sports per year is 20 million euros. That's including their sponsorship of Max Verstappen, of speedskating, cycling and whatever else they do. Puts into perspective the money a possible replacement for the cycling team would have to invest. And it also shows how much ROI you get from adding your name to this sport, because I doubt the shirt sponsor of a medium sized football team would get this much attention by paying pretty much the same amount of money.

I'm really curious if and what type of sponsor Plugge manages to find. In the Netherlands I really don't see who would want to do it, except maybe PON (the owners of Cervélo). So then an international sponsor makes more sense (also the reason why Jumbo quit, basically).

 

[Mayomaniac]

The total amount they're investing in sports per year is 20 million euros. That's including their sponsorship of Max Verstappen, of speedskating, cycling and whatever else they do. Puts into perspective the money a possible replacement for the cycling team would have to invest. And it also shows how much ROI you get from adding your name to this sport, because I doubt the shirt sponsor of a medium sized football team would get this much attention by paying pretty much the same amount of money.

I'm really curious if and what type of sponsor Plugge manages to find. In the Netherlands I really don't see who would want to do it, except maybe PON (the owners of Cervélo). So then an international sponsor makes more sense (also the reason why Jumbo quit, basically).

Isn't Mapei paying Sassuolo around 25M per year for being their shirt and stadium sponsor?

 

[Luthor]

Those contracts beyond 2025 show they have trust from a sponsor. I just hope it's not Qatar or something like that,enough sportwashing.

I'm surprised Lidl went for Trek instead of waiting half a year and replace Jumbo. The color scheme would also fit. They want GC but there are very few GC contenders available on the market for Trek to get.

 

[rokovski]

Now when Lidl is with Trek, Aldi should go to Visma.

 

[Rackham]

Now when Lidl is with Trek, Aldi should go to Visma.

If Roglič has saved some pennies he should become main title sponsor next season. Rogla-Visma, with himself as CEO, leading DS & team captain in the Tour.

Why not.

 

[theyoungest]

Those contracts beyond 2025 show they have trust from a sponsor. I just hope it's not Qatar or something like that,enough sportwashing.

I'm surprised Lidl went for Trek instead of waiting half a year and replace Jumbo. The color scheme would also fit. They want GC but there are very few GC contenders available on the market for Trek to get.

Depends on what's in these contracts, of course. A smart agent doesn't sign a contract with a soon-to-be sponsorless team without some freedom to leave if things don't pan out.

 

[Axel Hangleck]

Those contracts beyond 2025 show they have trust from a sponsor. I just hope it's not Qatar or something like that,enough sportwashing.

I'm surprised Lidl went for Trek instead of waiting half a year and replace Jumbo. The color scheme would also fit. They want GC but there are very few GC contenders available on the market for Trek to get.

Is it just the local Belgian Lidl importer sponsoring Trek, as I've seen nothing from other Lidl importers in regards to the new sponsor deal. Similar to Ford in France sponsoring Rockrider MTB, rather than Ford Europe.l

 

[theyoungest]

Isn't Mapei paying Sassuolo around 25M per year for being their shirt and stadium sponsor?

Maybe, I don't know. Just goes to show: I follow football reasonably well (not Italian football though) but I had no idea that Mapei sponsored a football team. If you follow cycling even remotely well you know that there's a team called Jumbo.

Is it just the local Belgian Lidl importer sponsoring Trek, as I've seen nothing from other Lidl importers in regards to the new sponsor deal. Similar to Ford in France sponsoring Rockrider MTB, rather than Ford Europe.l

It's a Luxembourgeois team though. If you're the Belgian Lidl you'd rather align yourself with Quickstep and Evenepoel.

 

[Gargamel35]

If Roglič has saved some pennies he should become main title sponsor next season. Rogla-Visma, with himself as CEO, leading DS & team captain in the Tour.

Why not.

And screaming on himself from the car, while riding and crashing at the same time

 

[Mayomaniac]

Maybe, I don't know. Just goes to show: I follow football reasonably well (not Italian football though) but I had no idea that Mapei sponsored a football team. If you follow cycling even remotely well you know that there's a team called Jumbo.

I guess the Mapei-Sassuolo thing only has a certain value for the Italian market, a top cycling team for the same amount of money is probably a lot more visible on an international level. I guess it comes down to what the company values more, the domestic or the European/international market.

 

[QueenStagiaire]

If Roglič has saved some pennies he should become main title sponsor next season. Rogla-Visma, with himself as CEO, leading DS & team captain in the Tour.

Why not.

Only if he adopts Vino‘s style of racing by letting DS Roglič tell rider Roglič to attack.

 

[theyoungest]

I guess the Mapei-Sassuolo thing only has a certain value for the Italian market, a top cycling team for the same amount of money is probably a lot more visible on an international level. I guess it comes down to what the company values more, the domestic or the European/international market.

True, although I'm Dutch and an Ajax fan and if you put a gun to my head, I couldn't tell you who their shirt sponsor is. I doubt the majority of Dutch people know.

 

[Brullnux]

I guess the Mapei-Sassuolo thing only has a certain value for the Italian market, a top cycling team for the same amount of money is probably a lot more visible on an international level. I guess it comes down to what the company values more, the domestic or the European/international market.

Mapei is also B2B and family-run, with a very long and storied history in sponsoring sports. Quite a few major football sponsors tend to be B2B, as it becomes a bit of a point of prestige and to impress clients rather than as advertisement for their product (no construction company will buy Mapei purely because of advertising - they buy it because of its rep in the industry!). Teamviewer and Manchester United springs to mind - how did that come about?

Cycling is also a bit of a niche sport outside of its heartlands. Jumbo is a NL only company, and I had no idea what they actually did. But if it's a company wide decision from a newly joined CEO, then I guess they have numbers we don't/it's a bad decision and they'll regret it. Who knows.

 

[Brullnux]

True, although I'm Dutch and an Ajax fan and if you put a gun to my head, I couldn't tell you who their shirt sponsor is. I doubt the majority of Dutch people know.

Ziggo!

 

[Mayomaniac]

Mapei is also B2B and family-run, with a very long and storied history in sponsoring sports. Quite a few major football sponsors tend to be B2B, as it becomes a bit of a point of prestige and to impress clients rather than as advertisement for their product (no construction company will buy Mapei purely because of advertising - they buy it because of its rep in the industry!). Teamviewer and Manchester United springs to mind - how did that come about?

Cycling is also a bit of a niche sport outside of its heartlands. Jumbo is a NL only company, and I had no idea what they actually did. But if it's a company wide decision from a newly joined CEO, then I guess they have numbers we don't/it's a bad decision and they'll regret it. Who knows.

Honestly, Fassa Bortolo and Liquigas still benefit from the name recognition nowadays. Does anyone care that Atalanta's stadium is the Gewiss stadium and that they are their back sponsor?

 

[Offline]

We have UAE, Saudi, Bahrain.. So what's left?

Team Kuwait Visma
Team Oman Visma
Team Qatar Visma

 

[theyoungest]

Cycling is also a bit of a niche sport outside of its heartlands. Jumbo is a NL only company, and I had no idea what they actually did. But if it's a company wide decision from a newly joined CEO, then I guess they have numbers we don't/it's a bad decision and they'll regret it. Who knows.

Jumbo is a privately owned company, by the Van Eerd family. Grandfather Van Eerd was a big cycling fan, but he passed away earlier in the year. Last year his son Frits van Eerd, CEO of the company, got arrested for a money laundering scandal in motor racing. That's when the whole sports sponsorship came under scrutiny. I think looking at it purely from a financial standpoint it didn't make much sense, although the current CEO is probably more of a cycling fan than Frits van Eerd ever was (he's more into motor racing and F1, never missing an opportunity to take a selfie with Max Verstappen).