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Team DSM thread

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So I'm guessing that the company DSM firmenich is taking a big step back financially: remaining involved, but not as name sponsor but "their innovation partner in nutrition and health". I suspect that a food delivery service has rather less budget to offer than a multinational petrochemicals firm...
Briefly glancing at Picnic's recently published sales and profit numbers it looks like whatever budget available for cycling will just contribute to a greater loss.
Needs must and you get sponsorship wherever you can, but DSM makes more than twice as much annual profit compared Picnic's sales.

But I do prefer the new kit colours.
 
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Briefly glancing at Picnic's recently published sales and profit numbers it looks like whatever budget available for cycling will just contribute to a greater loss.
Needs must and you get sponsorship wherever you can, but DSM makes more than twice as much annual profit compared Picnic's sales.

But I do prefer the new kit colours.
Having a startup/crypto firm as a sponsor is a sure route to having to find another sponsor the following year.

And just what the peloton needs: Another navy blue jersey.
 
Briefly glancing at Picnic's recently published sales and profit numbers it looks like whatever budget available for cycling will just contribute to a greater loss.
Needs must and you get sponsorship wherever you can, but DSM makes more than twice as much annual profit compared Picnic's sales.

But I do prefer the new kit colours.

Maybe this is Picnics best chance to expand their business and sales right ?
 
Tbf apart from Ineos who are the other navy blue jersey team right now ?

Also UCI rules forcing some convergence by avoiding the alt colour jerseys
movi, fdj, israel, qs, decathlon, alpecin, jayco...i should have said "predominantly darker blue" (though alpecin may be grayish blue now?). Even teams like Bahrain -- which had a perfectly good reddish kit -- have defaulted to dark blue shorts.

I didn't love DSM this year but at least you could tell them apart instantly.

I'll die on the hill that EF has by far the best kit. Anything that stands out and says we care about presentation, me like.

Yeah, the alt jersey color ban is kind of silly, but maybe it could force some teams to think a little differently....
 
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And just what the peloton needs: Another navy blue jersey.
Apparently, jersey designs have to be sent to the UCI by either 30 Sept or 1 Dec (the article is ambiguous) so that they can be checked for similarity, so however many teams there are in navy blue, or any other colour, the UCI are ok with it.