New Jerseys - 2024 Season - TeamKits-Maillots-Tricots-Tenues

[Sciatic]

DAS-Hutchinson-Brother UK with a late 2024 entry

View this content on Instagram

View this content on Instagram

View: https://www.instagram.com/p/C4X_3IvofFe/


Edit : because they keep deleting the links to it for some daft reason

There is way more purple in the women’s peloton. Do the men’s team sponsors/designers think purple is unmanly other something?

 

[tobydawq]

There is way more purple in the women’s peloton. Do the men’s team sponsors/designers think purple is unmanly other something?

I'm sure Philipsen crashed on purpose in the TA sprint that Bauhaus won to get out of that pink/purple creation he was made to wear.

 

[fbjim]

Decathlon-Ag2r goes ... Israel-Bora.

It's a good kit - for another team. I get that the sponsor has changed but they look like multiple other teams in the peloton now.

 

[Wyndbrook]

Surely this was known a few months ago, why not a low key launch as opposed to changing after a few weeks racing.
Just a waste and environmental issue as always is.

 

[Armchair Cyclist]

https://twitter.com/x/status/1773671377607819326

View: https://twitter.com/Domestique___/status/1773671377607819326


I honestly don't get it: why?

Do these things really sell in commercially relevant amounts? I very rarely see replica kits of current/recent teams (and suspect that most I do see are Chinese knock-offs), and never these one-offs. Roadside crowds are not all wearing team colours like football fans do. Who will become aware of EF as an education company through this that is not already aware of them already through the sponsorship?

This might not be the best example to go off on this rant: it is part of launch of a Rapha Flandrian range, but on the whole: why?

That said, it might be my favourite EF kit, because I have never liked any of the previous ones one little bit.

 

[Netserk]

Not even the flags jersey?

 

[Armchair Cyclist]

That was better than most, but far too busy

 

[Libertine Seguros]

https://twitter.com/x/status/1773671377607819326

View: https://twitter.com/Domestique___/status/1773671377607819326


I honestly don't get it: why?

Do these things really sell in commercially relevant amounts? I very rarely see replica kits of current/recent teams (and suspect that most I do see are Chinese knock-offs), and never these one-offs. Roadside crowds are not all wearing team colours like football fans do. Who will become aware of EF as an education company through this that is not already aware of them already through the sponsorship?

This might not be the best example to go off on this rant: it is part of launch of a Rapha Flandrian range, but on the whole: why?

That said, it might be my favourite EF kit, because I have never liked any of the previous ones one little bit.

This does look like it's a pretty classy kit whereas most of the other one-off ones have been messy, for sure.

But the reason is that Vaughters is very driven by marketing, and his team is one of the smaller budgets in the World Tour, so he's more likely than most to push this kind of thing that aims to get more revenue in out of existing sponsors. Does it likely make them a huge amount of money? Probably not, as mentioned we don't exactly see a lot of these replicas on the road anyway. But being able to use EF as a team to promote their new lines and to market new ranges might make them more attractive to Rapha to put money into.

From the outside, it has a very Manchester United "seventh kit for wearing only on Tuesday night away games east of the Greenwich Meridian in March" vibe, but if it's something that means they can stretch the existing sponsorship money a bit further, then they'll go for it. And Vaughters will pretend it's something revolutionary and making statements about the direction of the sport if he needs to in order to attract some press to it, and then we'll all have forgotten about it come May when they introduce a special Giro d'Italia kit.

 

[Berniece]

What are the rules now on different jerseys for a race? A couple of years ago this was disallowed, right? Wasn't there one time that Quickstep wanted to ride with a different jersey (10 years ago maybe), and UCI stopped them?

 

[Berniece]

 

[staubsauger]

What are the rules now on different jerseys for a race? A couple of years ago this was disallowed, right? Wasn't there one time that Quickstep wanted to ride with a different jersey (10 years ago maybe), and UCI stopped them?

That was Radioshack with their Livestrong jerseys at the 2010 Tour de France!

 

[RedheadDane]

What are the rules now on different jerseys for a race? A couple of years ago this was disallowed, right? Wasn't there one time that Quickstep wanted to ride with a different jersey (10 years ago maybe), and UCI stopped them?

I think teams have long been able - and in some cases required - to wear a special edition jersey for one race. The entire race, that is, not just the final stage of a GT.

Think the rule got loosened up a bit, so teams are allowed to wear special jerseys for more than one race.

 

[Armchair Cyclist]

I believe that until a year ago one change of jerseys per year was allowed, and now it is two (presumably major change in sponsors can override that)

 

[Devil's Elbow]

It may not be a typical EF jersey in the way of colours, but it very much is a typical EF jersey in the way of kitschiness.

 

[Sciatic]

Rah. More blue in the peloton

 

[Netserk]

It may not be a typical EF jersey in the way of colours, but it very much is a typical EF jersey in the way of kitschiness.

I like it (despite the Rapha-typical asymmetric sleeves).

 

[ManicJack]

I wonder if this jersey is actually for the Giro and just getting a bit more play out of it by wearing it before hand?

 

[fbjim]

They've done a better job doing the "retro kit" thing with the font choices and the arched lettering on the sleeves, I'll definitely credit that.

Also, the "Rapha" sleeve uses the typeface of the old Rapha team jerseys from the 60s which is neat.

 

[RedheadDane]

Rah. More blue in the peloton

That's black...

 

[Sciatic]

That's black...

I see, it is. I’m just flummoxed because it’s not pink

 

[Ricco']

I think teams have long been able - and in some cases required - to wear a special edition jersey for one race. The entire race, that is, not just the final stage of a GT.

On the opposite, we had recently a team using a special jersey just for the first stage of a grand tour (Alpecin's Poulidor tribute in 2021).

 

[RedheadDane]

On the opposite, we had recently a team using a special jersey just for the first stage of a grand tour (Alpecin's Poulidor tribute in 2021).

I'd somehow forgotten about that...
Guess the main difference is that they actually cleared it before doing it...

 

[ManicJack]

I'd somehow forgotten about that...
Guess the main difference is that they actually cleared it before doing it...

?

 

[staubsauger]

?

Radioshack didn't clear their Livestrong jerseys in 2010. So they were forced to change back to their normal jerseys during the final stage of the 2010 Tour de France.

If I remember correctly though. The Alpecin mercie Poupou tribute jersey, simply was so beautiful that everyone including ASO & UCI wanted them to wear it. So permission was given very promptly!

 

[ManicJack]

Radioshack didn't clear their Livestrong jerseys in 2010. So they were forced to change back to their normal jerseys during the final stage of the 2010 Tour de France.

If I remember correctly though. The Alpecin mercie Poupou tribute jersey, simply was so beautiful that everyone including ASO & UCI wanted them to wear it. So permission was given very promptly!

I missed that part of the discussion. I read RHD's statement as EF hadn't gotten approval. My mistake.