Even without making a political or moral judgement on his statements, from a PR standpoint the guy is quite simply thick as pig ***. The commotion was dissipating, just put your head down, say you'd rather move on and at least try and pretend like you've learnt something.
There are certain hills worth dying on, Smith and Collins on the podium of course, Ali not going to war definitely. Roy Keane in Saipan, certainly debatable ("You can stick it up your bollocks"). This isn't in the same universe as any of those things, no matter what he seems to believe. To incinerate yourself over this sort of thing completely negates all that scurrying and tripping over themselves Trek did when it first ignited, making them look like even bigger chumps than they already did. It causes a huge distraction at the start of the season and signals to any prospective future team 'Look at me, I'm a complete *** liability'.
I would've loved to see what the press officer's face looked like when he was banging on, the journos at that conference must've been *** delighted.