So it has never been better, but it doesn't live up to its potential? That's a pie in the sky then.Which others are doing just fine? In which country does cycling really live up to its potential? Colombia maybe.
Why do I have to provide a time when the business model did succeed when my point is that it's inherently flawed and doesn't work?
It's doing quite fine in both Belgium and France. Obviously Britain too. Quite some smaller countries as well. More importantly, the aggregate numbers are great. You might say as good as it gets in cycling. Has there ever been a better time to be a rider?