richwagmn said:
Wonder when Trek will scrub their website of LA's images?
http://www.trekbikes.com/us/en/company/believe
At the dealer show in August, I looked long & hard and found one, just one, single image of Lance anywhere in the huge hall of everything-Trek. A different case in prior years.
You'll also discover that Trek has rarely used Lance as a spokesperson for the company, and just try and find quotes from him in prior catalogs or versions of their website. I think Trek has been pretty responsible in terms of a gradual withdrawal from Lance as a marketing tool, weighing the risks vs benefits.
For the conspiracy theorists, please note that, when Trek chose the "nuclear" defense against Greg LeMond when he sued the company, they put everything out in public, including the dirt. The goal of the nuclear defense option is to put everything forward so the other guy has nothing left to blackmail you with.
Please note that I'm a Trek dealer so you can assume everything I say is entirely biased, perhaps even more so since I was there, first hand, for 6 of Lance's 7 wins. Yet I, like most, had doubts from early-on. Just doubts, and based only on the one fact we thought we knew- that most of the peloton was doped, and how could one win a race whose outcome is often determined by seconds after hours on the bike, against a doped opposition if you were clean?